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Parousia Group

Agriculture

From the plot to the market, on one chain

Farmer registries, advisory delivery, traceability and market access through the group’s commerce and payment platforms.

Agriculture

What makes this sector hard

  • Producers are unregistered, and neither credit nor insurance can be extended to them.
  • Post-harvest loss occurs between the plot and the first buyer.
  • Price information reaches the producer after the sale has been made.

What the group brings

  • Farmer registries on which credit and insurance can be based.
  • Traceability from plot to buyer through group logistics.
  • Market and price access through Afrika Plaza and PAGPay.

Agriculture

Talk to the team for this sector

Enquiries about this sector are received by the group’s commercial team, which involves Group Operations engineers where a technical assessment is required.

Contact the group